Best Shares to Buy Now – September 2020

In this edition of our monthly stock market analysis, we are going to look at the best shares to buy in September 2020. The markets have somewhat stabilized over the past couple of weeks, with both the FTSE 100 and S&P 500 now in and around pre-COV 19 levels.

In particular, Tesla – one of our long-standing picks for 2020, recently initiated its 5-for-1 stock split. Apple followed suit last month with a 4-for-1 stock split of its own.

As such, it’s been an interesting few weeks in the equity arena, albeit, the focus now needs to be on what the markets will present over the coming quarter.

While most of our August stock picks remain a firm hold moving into September, we have made the following adjustments:


  • AstraZeneca
  • Royal Mail


  • Apple
  • Easy Jet

1. Amazon – Unbeatable Returns in 2020 (HOLD)

September 2020 Update: Amazon remains in our portfolio of picks for the month of September. At the time of writing, the firm is priced at $3,102. This represents an increase of 3.4% from last month’s edition of this page.

It will come as no surprise to learn that the vast majority of global stocks are down in 2020. However, this isn’t the case with Amazon – which continues to thrive. Crucially, not even a worldwide pandemic can stop the momentum with these shares.

Back at the start of the year, you would have paid just under $1,900 per Amazon stock. At the time of writing in August 2020, these very same shares are priced at just over $3,000. Put simply, had you made an investment at the start of the year and held on to the stocks throughout the pandemic, you would now be looking at gains of 58%.

It is somewhat difficult to envisage Amazon’s good fortunes ending any time soon. Not only is its core online retail business growing year-on-year, but it is involved in heaps of other innovative products and services. This includes its ever-growing Amazon Prime subscription model, as well as cutting-edge technologies like cloud computing and artificial intelligence.


2. Boohoo – Catch the Slump Before its LSE Listing (HOLD)

September 2020 Update: Boohoo remains in our portfolio of picks for the month of September. At the time of writing, the firm is priced at 307p. This represents an increase of 17% from last month’s edition of this page. 

There are very few AIM-listed success stories quite like Boohoo. The online retailer – which was only launched in  2006, joined the AIM as recently as 2014. Back then, its shares were priced at just 70p – putting it well within the remit of a high-risk penny shares investment.

However, it’s been up, up, and away ever since for Boohoo. In fact, the stocks hit highs of 443p back in June. This represents a 6-year increase of over 532%. On the one hand, it is true that you will likely not see sharp returns like this from the online retailer in such a short period of time.

After all, it already has a market capitalization of over £3.3 billion – which effectively puts it in FTSE 100 territory. However, as per the recent news scandal that Boohoo is behind factories with extremely poor working conditions, its shares took a substantial tumble in the wrong direction last month.

This downfall was so significant that you can now purchase the shares at 262p as of August 2020. Before the scandal, Boohoo shares were on a firm upward trajectory, with rumours of an impending transition from the AIM to the primary London Stock Exchange. Ultimately, if you believe that the rapid decline of Boohoo shares will be short-lived, you now stand the chance of making an investment at a huge discount.


3. Apple – Superb Earnings Report for Q3 Fiscal Year (NEW)

Apple is a new addition to our portfolio of stock picks as of September 2020. Much like the rest of the US tech scene, the firm has enjoyed a fruitful 2020. Lockdown or no lockdown – there appears to be no stopping this NASDAQ giant. This because evident in the firm’s recent earnings report – where it smashed through market expectations by some distance.

For example, year-on-year revenues were up 11% to just under $60 billion. 60% of this figure came from international sales. Even more impressively, earnings per share increased to $2.58, representing growth of 18%. In turn, Apple announced a dividend of $0.82 per share. The biggest news of the quarter is that Apple executed a 4-for-1 stock split.

This means that shareholders are now in possession of four times the number of shares they had prior to the split. In terms of its stock price performance, Apple started the year at $75 per share (taking into account the split). On September 1st 2020, the shares were priced at just over $134. This represents a year-to-date increase of 78%. As per its recent earnings report, there is no reason to believe that the upward swing will end any time soon.


4. Tesla – Catch This Growing Company While you Still can (HOLD)

September 2020 Update: Tesla remains in our portfolio of picks for the month of September. At the time of writing, the firm is priced at $419. Factoring in the firm’s recent 5-for-1 stock split, Tesla entered the month of August at $297. This represents a staggering increase of 41% in just over 6 weeks. 

While our list of the top shares to buy thus far has focused on the short-to-medium term, this particular company is one for the long run. Tesla – the US-based manufacturer of electric cars, is arguably just at the start of its corporate journey.  Had you bought Tesla shares five years prior to this article, you would have paid just $262 per share.

Fast forward to June 2020 and we are now in all-time high territory at $935. This translates to a market capitalization of just $173 billion. I say ‘just’ because many would argue that this is just a fraction of what Tesla could be worth in years to come.

This bullish sentiment is further amplified when you consider the other ventures that Tesla is behind – all of which centre of renewable, sustainable, and cutting-edge technologies. At the forefront of this is solar renewable solutions – which is likely to dominate the consumer energy industry in the very near future.

While Tesla is still too young of a company to pay dividends, this might not always be the case.


5. ZOOM – Up 51% in 1 Month of Trading (HOLD)

September 2020 Update: ZOOM most definitely remains in our portfolio of stock picks. Since the August edition of this page, Zoom shares are up 51%

Much like in the case of Tesla, ZOOM is another up and coming stock that could be worth keeping an eye on. In fact, the firm only went public in April 2019, so you still have the chance to get in early. Those that were shrewd enough to buy ZOOM shares when they first hit the market would have paid around the $60-mark.

And today? Those very same shares are worth $219 – representing a 14-month increase of 252%.

If you hadn’t heard of ZOOM at the turn of the year, it’s all-but-certain that you would have come across its name during the coronavirus pandemic. This is because the company offers peer-to-peer software that allows people to video conference with one another.

As such, this was a hugely useful way for people to stay in touch during the lockdown – both in a professional and personal capacity. Crucially, if you are a firm believer that the future of employment is heading towards the ‘Gig Economy’ – ZOOM is likely to play a major role in this space.


6. EasyJet – Grab This Cheap Stock While You Still Can? (NEW)

While many investors will avoid aviation stocks like the plague, we would argue that there are some great bargains to be had. After all, while travel restrictions are still in play across much of Europe and beyond, this won’t be the case forever. Sure, there might be some casualties along the way, but EasyJet looks well-positioned to whether the coronavirus storm.

Crucially, the budget airline managed to secure in the region of £2.4 billion in financing earlier in the year. This includes a good blend of debt, newly issued equity, and asset sales. Sentiment on EasyJet shares was strong between May and June in response to the easing of EU travel restrictions. In fact, the stocks almost doubled in the space of a few weeks – reaching heights of 880p.

However, we are now back at the 590p level. While this might concern current investors, this does allow you to enter the market at a highly favourable price. This is especially the case when you consider that EasyJet stocks started the year at just under 1,500p. While it remains to be seen when the travel industry will get back to pre-COVID levels, most would argue that this is more of an eventuality than an uncertainty.


7. British American Tobacco – Best UK Dividend Stock to Buy (HOLD)

September 2020 Update: The strong and resilient characteristics of British American Tobacco means that the cigarette giant remains a firm hold for us moving into September 2020. In the four weeks prior to writing this article, the shares are up 2.6%. Crucially, BAT stockholders are still looking at a juicy trailing dividend yield of 7-8% based on current prices. 

British American Tobacco (BAT) is a major player in the global tobacco industry – with brands such as Pall Mall, Dunhill, and Lucky Strike leading the way. Although the UK powerhouse has enjoyed a fruitful time on the London Stock Exchange  – subsequently rewarding shareholders for many, many decades, its fortunes reversed in 2017.

With an all-time high of 5,383p being hit in June of the same year, the stocks tumbled to 2,541p in 2019. However, not only have the stocks since stabilized – but the company is paying one of the largest dividends in the UK shares space. In its most recent distribution, this worked out at a yield of 7.2%. In fact, BAT has increased its dividend payment for 20 years in a row – even during the somewhat bearish years of 2017-2019.

With that in mind, BAT could be a good addition to your stock portfolio for two reasons. Firstly, you have the chance to buy the shares on the cheap at current prices of 3,000p. Secondly, you will be buying shares in a company that has a long-standing track record of paying generous dividend yields.


8. Facebook – No Dividends, but Huge Upside Potential (HOLD)

September 2020 Update: At a current stock price of $266, Facebook stocks are worth 77% more than they were 6 months prior to writing this article. Although this strong upward curve looks to have cooled down in recent weeks, Facebook remains a firm hold. 

Although you have missed the boat on Facebook – at least in terms of its initial stock market price, it’s still not too late to obtain its shares at an attractive price.

The company has grown to exponential heights since its public launch in 2013 – and while the social media giant has had its fair share of privacy-related scandals, the future looks bright.  Crucially, Facebook now boasts an impressive 2.6 billion monthly active users – which is up 11% from the prior 12 months.

With this in mind, its current market capitalization of $651 billion is potentially still just a fraction of what it could be worth in years to come. On the flip side, Facebook is yet to pay any dividends to shareholders, but this could something the company looks at in the near future.


9. Tesco – Stable Share Price With Healthy Dividend Yield (HOLD)

September 2020 Update: Although Tesco stocks are worth less than August 2020 levels, this shouldn’t concern investors. The supermarket giant still offers a lot of upside potential based on current prices. Furthermore, Tesco is still in line to meet its dividend promise. At the time of writing, the yield is above the 4% mark. 

Tesco shares haven’t really moved over the past five years. Back in June 2015, you would have paid 210p for a share in the UK supermarket giant. And today, the very same stocks are worth 225p – representing a 5-year increase of just 7.1%.

However, the key point here is that Tesco has a good track record of paying healthy dividends. In its most recent distribution, this worked out at a yield of just over 4%. Ultimately, although Tesco is facing increased competition from budget rivals Aldi and Lidl, it still holds the lion share of the UK grocery space.

With that in mind, Tesco could be a good addition to your stock portfolio if you are looking to chase stable dividends.


10. Upwork – Buy Shares in the Future of Employment (HOLD)

September 2020 Update: Upwork remains a firm market leader in the online freelance space. As more and more businesses around the world consider work-from-home employment, this stock price remains one for the long run.   

Upwork is an online freelancing platform that matches talented ‘digital nomads’ with clients. This includes everything from writers, web designers, developers, artists, accountants, and more. The reason Upwork makes our list of the best shares to buy in June 2020 is that the freelance economy is on the rise.

In fact, the coronavirus lockdown illustrated that the days of needing to work in a bricks and mortar office are slowly but surely coming to an end. As such, Upwork could be worth a closer look. Best of all, the company is trading at a discount in comparison to its October 2018 IPO – where the shares were trading at $15. At today’s prices, you can grab yourself a 21% discount ($11.84).


How to Buy the Best Shares Now

If you want to buy shares in one of the companies listed above, you will need to use an online stock broker. In this respect, most newbie investors consider eToro for the following reasons:

  • You can buy shares without paying a single penny in commissions
  • You can buy shares from just $50 (about £40) per trade
  • You can easily deposit funds with a debit/credit card, UK bank account, or e-wallet
  • The platform is tailored to those with little to no experience of buying shares online
  • The platform is regulated by the FCA

Here what you need to do to buy shares from eToro:

Step 1: Open an Account

First and foremost, head over to the eToro website and elect to open an account. You will now be asked to enter some personal information – such as your full name, home address, date of birth, and contact details, You’ll also need to choose a username and a strong password.

Step 2: Upload ID

On top of the Financial Conduct Authority (FCA), eToro is also regulated by ASIC (Australia) and CySEC (Cyprus). As such, it is required to identify each and every user that opens an account. All you need to do is upload a copy of your UK passport or driver’s license, followed by a utility bill or bank account statement.

Step 3: Deposit Funds

You will now be asked to deposit some funds. eToro accepts a variety of UK payment methods, including:

  • Debit Card
  • Credit Card
  • UK Bank Transfer
  • Paypal
  • Skrill
  • Neteller

You will need to meet a minimum deposit amount of $200 (about £160). Your GBP deposit will be converted to USD (0.5% conversion fee), as this allows you to access both UK and international markets at the click of a button.

Step 4: Buy Shares

Once your account has been funded, you can then buy your chosen shares. If you know which of the above companies you wish to buy shares in, simply enter it into the search box at the top of the screen, and then click on the ‘TRADE’ button. In our example, we are looking to buy BP shares.

You will then see an order box that asks you to enter the amount that you wish to buy. This is in US dollars and not the number of individual shares. As we noted earlier, you can buy from just $50 (£40) worth of shares at eToro, so there is no requirement to buy a whole stock.

Finally, click on the ‘OPEN TRADE’ button to complete the share investment process!

How to Analyse Which Shares to Buy

If you are just starting out in the world of stocks and shares, it’s super-important that you learn the ins and outs of how to perform your own research – as opposed to choosing companies on the back of somebody else’s advice. In doing so, you stand the best chance possible of ascertaining whether or not the shares represent a viable long-term investment.

You can read more on How to Pick Stocks and Shares here.

Best Shares to Buy Today – The Verdict?

Although much of the global stock markets – both in the UK and internationally, have since recovered from the mass sell-off that we saw in March, there are still some potentially attractive deals to be had.

Most of the picks outlined in this article focus on the long-term game – especially in the case of Upwork, Zoom, and Tesla. We’ll update you next month with how our selections are performing, and whether any additions are worth considering.

With that being said, it is imperative that you perform your own research prior to buying shares. Crucially, the views expressed within this article are those of the author and thus – there is no guarantee that any of these companies will make you money.

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Kane Pepi

About Kane Pepi

Kane Pepi is a British researcher and writer that specializes in finance, financial crime, and blockchain technology. Now based in Malta, Kane writes for a number of platforms in the online domain. In particular, Kane is skilled at explaining complex financial subjects in a user-friendly manner. Academically, Kane holds a Bachelor’s Degree in Finance, a Master’s Degree in Financial Crime, and he is currently engaged in a Doctorate Degree researching the money laundering threats of the blockchain economy. Kane is also behind peer-reviewed publications - which includes an in-depth study into the relationship between money laundering and UK bookmakers. You will also find Kane’s material at websites such as MoneyCheck, the Motley Fool, InsideBitcoins, Blockonomi, Learnbonds, and the Malta Association of Compliance Officers.