In the face of the global pandemic, businesses and companies have sought to generate multiple revenue sources. Despite all this, Greene King has managed to keep its head above water with smart business decisions and popular ale brands. With most of the world now getting a handle on the pandemic and most economies on the path to recovery,
Greene King could be on a bullish push as it opens up its 3,100 pubs to serve the thirsty public. In this how to buy Greene King Shares UK, we explore how the company works, and how to buy Greene King shares without paying a penny in commission.
If you are pressed for time and want to buy Greene King shares immediately, then the following four steps should help you get started.
Step 1: Open an account with eToro – Visit the eToro homepage and click on ‘Join Now.’ Input a valid email address, choose a username, and a strong, unique password to get started within minutes.
Step 2: Upload ID – Verify your eToro account by uploading proof of ID (a copy of your official passport or driver’s license) and proof of residence (a copy of your bank statement or utility bill) will do just fine.
Step 3: Fund your account – Deposit with your debit/credit card, bank wire transfer, or e-Wallet providers like PayPal.
Step 4: Buy Greene King Shares – Type “GNK.L” into the search bar and click ‘Trade’ on the first result that pops up. Enter the amount you want to invest in Greene King shares and click ‘Open Trade.’
Step 1: Choose a Broker
Deciding on the broker, you want to invest in Greene King shares through is crucial as there are many of them in the market. Nonetheless, what should guide your decision is the fee structure and if the broker is regulated. To help you make this decision, this section presents an overview of two of our recommended stock brokers for the job.
Our number one broker when it comes to buying Greene King shares is the online trading platform eToro. eToro is a well-known player in the investment industry due to its attractive fee structure and strict security protocols. In the area of fees, eToro operates a zero-commission policy allowing you to trade in the stock market with no extra fees.
This will enable you to trade at no additional cost to you. This way, you can easily increase your stake in your preferred stock. Also, eToro does not charge you deposit fees or monthly account fees. eToro is also a regulated stockbroker and has licenses from several reputable regulatory bodies like the FCA, CySEC, ASIC, and FinCEN, making it a safe place that you can store your funds and personal details while trading.
One amazing benefit of using the eToro platform to trade stocks is the social trading element of its CopyTrade feature. This functionality enables you to copy the trade choices of more experienced investors on the eToro platform. Through this means, beginner traders can easily learn how the market works without losing all their funds and make some returns in the process.
Past performance is not an indication of future results
Additionally, the eToro platform offers a vast range of financial instruments you can invest in, ranging from stocks to bonds, commodities, ETFs, FX currency pairs, and cryptocurrencies. Signing up on the eToro platform is also easy to do, and you should be ready to trade within minutes.You also get a myriad of payment methods to fund your trading account easily, including credit/debit card, bank transfer, or various e-Wallets.
67% of retail investor accounts lose money when trading CFDs with this provider.
Are you considering an alternative broker? Look no further than Capital.com. Like the eToro platform, Capital.com allows investors to trade stocks commission-free eliminating any hidden charges when executing a trade. Capital.com is also a regulated broker like eToro, and has licenses from the FCA, CySEC making it easy for you to trade confidently and securely.
Much like eToro, Capital.com offers CFD trading options that allow you to speculate on the price of an asset without having to own it. Capital.com offers leverage of up to 1:20 when trading stock CFDs which can substantially increase your potential gain. But just as it would increase your profits, leverage can also lead to potential losses so remember to trade carefully. Regarding the number of financial instruments you can trade on the Capital.com platform, 140 currency pairs, 34 stock indices, and 87 ETFs are up for grabs. You even get to trade cryptocurrencies as well on the Capital.com platform.
Additionally, Capital.com is also beginner-friendly as it offers a range of educational materials on the financial markets. They provide articles, a financial glossary, and various courses to help you get started in the financial market. Also, Capital.com offers a demo account for you to practice your trading skills before putting in your money. This can be ideal for you if you are experimenting with several trading tools before moving to the live account. Note that the demo account is also a reflection of the actual financial market, and Capital.com will let you see real-time price movements in the dummy account.
75.26% of retail investor accounts lose money when spread betting and/or trading CFDs with this provider.
Every financial professional will recommend that you understand what you’re buying when you’re making investment decisions. In the case of stocks or shares, you will need to be familiar with the underlying company and what you’re investing in. Beyond its history, however, you need to also know a little about the company’s financial track record.
Past performances are always a great indicator of what is to come, so you need to do enough due diligence before making a share purchase. Before we consider how to buy Greene King shares, you will need also to have some information about the company. To make things easier, we’ve outlined some of the most significant events in Greene King’s past. The outline below includes details on acquisitions and mergers, investments, and more. You will also be able to gain insights into how the company has performed financially so far.
What is Greene King?
Greene King is the largest pub retailer and brewer in all of the United Kingdom. The company traces its roots back to 1799 when 19-year-old Brit Benjamin Greene founded it. Greene founded Greene King in Bury-St-Edmunds, a town in Suffolk, England. The company has maintained the town as its headquarters to this day. While Greene King started as a pub franchise, the company has expanded significantly in its 222-year existence.
Today, Greene King owns restaurants and hotels as well. When it comes to hospitality in the United Kingdom, Greene King is the oldest – and arguably the biggest – brand name available. The firm achieved £1.9 billion in 2020, according to data from Statista. While that is a bit of a drop from the £2.2 billion it made in 2019, this is still pretty impressive, considering the effects of the coronavirus pandemic on the global hospitality business. The numbers are definitely encouraging for someone looking for how to buy Greene King shares.
Greene King had a primary listing on the London Stock Exchange (LSE). The company traded in the Travel & Leisure sector of the exchange under the ticker GNK. It had a market capitalization of £2.63 billion, according to official data. However, Greene King was acquired in 2019 by CKA Holdings, a multinational conglomerate based in Hong Kong. CKA Holdings is owned by Hong Kong’s richest family – headed by property tycoon and investor Li Ka-shing. According to reports, the deal put all of Greene King – including 2,700 restaurants, pubs, and hotels – under the CKA Holdings umbrella.
Greene King joined the likes of mobile operator three and pharmacy franchise Supedru under the CKA Holdings umbrella, with the deal valued at £2.7 billion at the time.
You will also need to look into a company’s share price and previous performance before you make a decision on how to buy Greene King shares. You want to see how the market perceives the company and whether investors are holding its price up. Trading on Greene King has been canceled since the company was acquired by CKA Holdings. Its share price currently stands at £849.20, and it has been that way for the past year and a half.
As for company finances, we already pointed out that Greene King made a relatively impressive £1.9 billion in 2020. This is even though pubs and restaurants – two of its primary business ventures – were closed for most of the year due to the coronavirus pandemic and lockdown requirements. So, while the revenue numbers did drop, it is an understandable plunge.
Beyond the base financials, you will also need to consider several other important metrics. One of such is the price-to-earnings ratio (P/E ratio), which measures a company’s share price relative to the price of its earnings per share. The P/E ratio is primarily used to determine the relative value of a company’s shares. It also helps to compare a company against its historical record. Official data shows that Greene King’s P/E ratio is £21.83. Another significant metric is the earnings per share (EPS). The metric is obtained by dividing a company’s profit by the number of outstanding shares that it has.
Data shows that Greene King has £38.90 in EPS, meaning that the company makes £38.90 for every outstanding share available.
Important metrics have stayed relatively constant for a while, showing consistent performance. However, given that these figures have been outdated for two years now, they might not be as accurate anymore.
Another metric that can highlight whether a company is a great purchase is its dividend structure. It is recommended that you consider how dividend payouts work for investors before you invest in Greene King. Greene King’s last dividend payout was for 24.4p per share, according to records. Greene King had been paying investors their dividends in June and November of every year. The records showed that the company was also maintaining a steady total dividend payout – another indicator that its financials had been performing steadily for years.
If you’ve read this far, then you probably know enough to decide whether you want to invest in Greene King or not. We’ve examined the company’s financial and historical records, so it’s time to lay it all out and see whether Greene King is a solid company. As Greene King’s numbers show, the company had pretty solid financials when it operated. Now that it is a part of a larger company, we can expect an expansion plan and better performance overall.
However, from what we gather, 2020 wasn’t all too good for Greene King. According to reports, CKA Holdings published first-half results in 2020, revealing that Greene King had contributed to £190 million in losses as a result of the coronavirus pandemic.
We know now that Greene King has largely been able to rise above these doldrums. However, with the world still touchy as far as the coronavirus pandemic goes, it is worth sounding a cautionary note. All in all, there are positive signs for investors looking into how to buy Greene King shares. Some of the key points to note include:
Reopening for the United Kingdom
Investors will do well to note that the United Kingdom is moving full-throttle on the reopening process. The U.K. has already laid out a plan for easing the lockdown, thus allowing people to go back to their daily lives. A full reopening will definitely be music to the ears of Greene King. It will mean that the restaurants and hotels that are part of the company’s franchise will finally be able to open at full capacity and resume profit-targeted activity.
However, it is also worth noting that there are talks of possible delays. Reports have confirmed that civil servants are also working on a contingency plan amid fears of the Delta variant of the coronavirus – which was discovered in India earlier this year. A surge in cases was also recently reported, making authorities more cautious of the virus in general.
CKA Holdings Raising Capital
CKA Holdings has also done relatively well enough for investors to be confident in its ability to shore up its many subsidiaries – including Greene King. In March, Bloomberg confirmed that the Hong Kong-based conglomerate had raised HK$17 billion (£1.55 billion) in capital after selling off four of its subsidiary companies. Beyond the fact that CKA Holdings was able to raise so much capital, the fact that the conglomerate is still holding on to Greene King shows that it believes in the 222-year-old company’s ability to bounce back fully. Long-term investors will definitely be pleased.
Now that you know what Greene King Shares does let’s consider how you can invest in them. To get started, you will need an account with a trusted broker. This section will show you how to buy Greene King Shares without paying a penny in commission. In the five quick steps below, we’ll show you how to invest in Greene King shares – without paying commissions.
Step 1: Open an account
As we have shown before, we recommend eToro for its stellar reputation for security and affordability. To do this, visit the eToro official website and click on ‘Join Now’ in the top right-hand corner. You will be redirected to a signup page to provide a valid email address, alongside a username and a password. There is also the option of signing up with your Facebook or Google account at the bottom of the page.
Step 2: Verify your Identity
This is standard protocol for any regulated broker, and you need to do this to continue to the next stage. Upload a copy of your official passport or your driver’s license alongside proof of residence (you can find this easily on a recent financial statement or utility bill). Once the upload is complete, eToro will verify your documents within minutes.
Step 3: Make a Deposit
Next is to make a deposit. eToro requires a first-time deposit of $200, which comes up to £141. Subsequent deposits will be just $50, and you can pay through the following payment methods:
- Bank wire transfer
- Credit/debit card
Step 4: Search for Greene King Shares
Click the search bar on the top of the eToro dashboard and type “GNK.L.” In the drop-down menu, click on ‘Trade’ in the first result that pops up.
Step 5: Buy Greene King Shares UK
The final step on how to buy Greene King Shares is for you to invest a minimum of $50 in opening a position. After you must have put in the amount, you want to invest in Greene King Shares, double-check everything and remember to put in your stop-loss to reduce your exposure to the financial instrument. Congratulations! You just purchased Greene King shares without paying commission.
In conclusion, is Greene King shares a good investment option in the UK? In our opinion, adding Greene King to your investment portfolio could provide growth in the long term. This is because the services the company offers are still in demand and with the world slowly coming out of the pandemic, Greene King shares will spike with time.
Greene King has certainly grown in its 200-year history due to great managerial decisions and key acquisitions spread across restaurants, breweries, and hotels. With most companies folding under the impact of the pandemic, an acquisition by Greene King could see it become the UK’s top services provider.
In this how to buy Greene King shares guide, we have explored Greene King in great detail, showing you how you can easily invest in the brewery giant. Even though the services sector is still on a partial lockdown following government orders, the company’s resilience makes it a good investment choice for the long term.
Meanwhile, if you have decided to invest, we recommend using the eToro platform. This is because eToro does not charge any commission when you trade, and you can easily open a position with just $50 (about £35). Also, the broker is regulated by the UK’s FCA and FSCS making it a safe place for your investments.
67% of retail investor accounts lose money when trading CFDs with this provider.